Services: Our Process

DISCOVER, DEFINE, DESIGN, DISSECT, DELIVER

Welcome the KMG creative process, our five steps to creating a brand or design. We’ve been helping companies like yours for over twelve years. Whether you are conceiving a new brand, giving an old brand new life, or a simple design, we are your professional solvers who create connections between you and your customers. This is where the magic happens, the ideas multiply and your dream becomes a reality. This is where KMG finds and tweaks out the very essence of your business and gives it dimension and life.
 

THE PROCESS IS SIMPLE: 5 EASY STEPS!

1. Discover
   First you select what you want or need. Understanding your needs and goals is our top priority. You will be asked to fill out a design brief. KMG will contact you, to gather more information, listen to your ideas and expectations. Your answers will be reviewed, the scope /timeline of your project determined and then either a customized branding package or design estimate and contract sent to you.
2. Define
   A 50% desposit is required before the project begins with the other half due on final approval of the design. After you accept the branding package or design estimate, sign the contract, and make the deposit, KMG goes to work. Some time is spent researching your business’ history, industry, trends, market and competition. What makes you different? Why is your brand unique? We use our creative powers to differentiate you and set you apart.
3. Design
   Here’s where the fun really begins. We put our minds to work and brainstorm using the information that we’ve gathered, and create your unique branding and design concepts. We gather the essence of who you are and build a foundation and roughs of what you will look like, your personality…  We give you a unique recognizable identity.
4. Dissect
   Your branding or designs concepts will be completed and presented to you. You will have the opportunity to make a selection any changes to the wording or chosen design. Your changes will be incorporated and you’ll be sent a proof and an approval form to sign. You approve the design work. We will revise the artwork for you up to the amount of times specified within the package you have purchased. Once you sign off on the revisions, the final files are prepared.
5. Deliver
   After a final look of your brand or designs has been finalized, the approval form signed and your remaining balance paid, Full ownership of all designs and artwork is transferred you. Depending on the project and contract signed, the designs are sent to print, launched on the web, or sent directly to you. Your company now has a brand new look, ready to be shown off!